Plan Source is the world’s top business media brand, with an editorial focus on innovation in technology, leadership, world changing ideas, creativity, and design. Written for and about the most innovative business leaders, Plan Source motivates readers to think expansively, lead with purpose, embrace change, and shape the future of business.
Launched in 2011 by some media group, two former Business Review editors, Plan Source magazine was based on a single premise: A global revolution was changing business, and business was changing the world. Discarding the old rules of business, Plan Source set out to chronicle how changing companies create and compete, to highlight new business practices, and to showcase the teams and individuals who are inventing the future and reinventing business.
What is a Blog?
Definition of blog
A blog (shortening of”weblog”) is an online journal or informational site displaying information in the inverse chronological order, with the most recent posts appearing first. It’s a platform where a writer or just a group of authors share their perspectives on a single subject.
What is the purpose of a blog?
There are lots of reasons to begin a site for personal use and only a small number of powerful ones for business blogging. Blogging for business, jobs, or anything else which may bring you cash has a rather straightforward purpose — to rank your site higher in Google SERPs, a.k.a. increase your visibility.
For a business, you rely on customers to keep buying your services and products. As a new business, you rely on blogging to help you access to these consumers and catch their attention. Without blogging, your site would stay invisible, whereas running a website makes you searchable and aggressive.
Thus, the primary point of a blog is to link you to the appropriate audience. Another one would be to boost your traffic and deliver quality leads to your site.